What is Facebook advertisement and How does it work?

What is Facebook advertisement and How does it work?

What is Facebook advertisement and How does it work?

This guide is all about, what is Facebook advertisement and How does it work? let’s jump right into it.

Facebook ads are basically a way to promote your business to Facebook users. Facebook has 1.69 billion users around the world. And promoting a business on Facebook is now a very crucial part of digital marketing.

You can promote a business organically or by paid ads. And this guide is all about Facebook paid ads. Facebook ads are easy to set up and manage.

They have a separate panel to set up and manage Facebook ads for the users. The reason people have started investing in Facebook ads is that Facebook ads are cheap and cost-effective.

All you have to do is just create a Facebook ad account add business-related info like ( Name. address) and set up a payment option and boom! you can easily run ads after setting a payment option.

Earlier people were mainly focused on Google Adwords now they are shifting towards Facebook also because Facebook ads are also productive and business-oriented.

How Facebook advertisement work?

Basically Facebook ads are working on the basis of how it set up.

Types of Facebook Ads objective:

What is Facebook advertisement and How does it work

1. Awareness

  • Brand Awareness
  • Reach

2. Consideration

  • Traffic
  • Engagement
  • App Install
  • Video views
  • Lead generation
  • Message

3. Conversion

  • Conversions
  • Product Catalog sales
  • Store visits


There are mainly 7 types of  Ad formats on Facebook ads:

  1. Video ads.
  2. Photo ads.
  3. Slideshow ads.
  4. Carousel ads.
  5. Canvas ads.
  6. Dynamic Product ads.
  7. Lead forum ads.

And results totally depend on h0w you set up and feed the information in the campaign. Targeting plays the most important part in online advertisement whether it’s Facebook Ads or Google.

Targeting the best audience is what makes the ad campaign successful and productive.

How DMSD (Digital Marketing Services in Delhi) can help you with Facebook Ads?

We can help you with setting up a successful and business-oriented Facebook Ads for your online/offline business. We have been doing this for a long time now. And our experts know how to do the job in the right way.

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